Journal
Coherence vs. consistency in branding
Graphic and visual design are not art
How to establish trust and work efficiently with creatives
Copy vs design: Copy and visuals must complement each other.
It all begins with an idea.
Visual identity assets are just one of the prerequisites for building a strong brand.
It all begins with an idea.
Why using templates may result in incoherence in the key message?
It all begins with an idea.
